What's New:
The AI Media (AIM) Centre is dedicated to advancing the intersection of artificial intelligence and media through innovative research and development. Our various labs focus on exploring the transformative potential of AI across multiple domains, from animation and gaming to journalism and mental well-being. Each lab is led by experts in their respective fields, fostering a collaborative environment where students and researchers can work on projects that not only push the boundaries of technology but also address real-world challenges. Below is an overview of our key labs and their focus areas.
Director: Ka Ho Yu
This lab focuses on using AI to enhance animation production through automation and creativity. It aims to incubate student-led projects with potential for commercial applications, fostering innovation in the animation industry.
Director: Vivien Zhou
The AI and Media Psychology Lab explores how AI can be applied to understand media and information consumption, as well as emotional responses. The goal is to improve user engagement and overall experience in media interactions.
Director: Dominic Yeo
This lab investigates AI-driven interventions for mental and physical health. It develops tools aimed at improving public well-being, including stress management techniques and personalized health applications.
Director: Kenny Chow
The AI and Games Lab explores the integration of AI in game and interactive media design. It focuses on creating intelligent characters, innovative gameplay experiences, and interactive storytelling, emphasizing both game design and broader digital design elements. The lab also looks into personalized, AI-generated content and user experiences.
Director: Nick Zhang
The AI and Journalism Lab explores the use of AI in data journalism, focusing on automating data analysis and improving investigative reporting. The lab emphasizes transparency, ethics, and accuracy in news reporting.
Director: Jolie Shi
This lab investigates how AI technology can be employed in persuasion and how such technology shapes persuasive mechanisms to promote social good. It aims to understand the ethical implications and effectiveness of AI in influencing behaviour.
Director: Charles Feng
This lab focuses on producing cutting-edge transdisciplinary research methods that can be applied in media and communication studies. By integrating insights from diverse fields such as neuroscience, medical science, statistics, psychology, business, and economics, the lab aims to create innovative methodologies that advance research in media and communication. Through the application of AI-powered tools and approaches, the lab seeks to push the boundaries of traditional research methods, fostering interdisciplinary collaboration and generating impactful results in the field.
Director: Ivan Li
This lab is dedicated to leveraging artificial intelligence to address pressing social challenges and promote positive societal impact. By harnessing insights from various disciplines, including social sciences, public policy, and technology, the lab aims to develop innovative AI solutions that enhance community well-being and drive social change.
Director: Yi-Ru Regina CHEN
The AI and Governance Lab explores the applications and effectiveness of artificial intelligence in governance across corporations, governments, and society. Research areas include issues management, crisis management, international relations, public diplomacy, and business-corporation dynamics, aiming to enhance decision-making processes and promote ethical AI integration in governance frameworks.
